Media, Reebok CrossFit Connect, Hove

Media...

The CrossFit community thrives and grows on continued media exposure. Wether that is at an individual box level with the posting of daily whiteboards, WOD scores or sharing recipes or at a national and global level with adverts, competition films and instructional technique videos.

Your first exposure to CrossFit probably came when someone told you to check out a video on YouTube of a group of individuals doing a crazy workout before laying flat out on the ground searching for air and pretending that it was fun! Before long your interest gets the better of you and you find yourself banging out the exact same workout as these guys and knowing what its like to have given everything of yourself mentally and physically.

Below is just a small collection of videos that we think really highlight what CrossFit is all about.........

Become inspired.

Reebok CrossFit -

'The Sport of Fitness Has Arrived'

This was the advert shown on ITV during prime time hours back in April/May of 2012.

The first of a run of adverts by Reebok helping to promote CrossFit to a wider audience across the UK.

BoxRox -

'The SicFit London Throwdown'

Londons first major CrossFit competition held at Brunel University in February 2012.

An incredibly successful event that saw over 100 individuals and 30 teams compete across two days.

This was CrossFit Connects first competition event and an amazing example to our members of what the CrossFit community is all about.

BBC News -

'Sports section coverage of CrossFit'

CrossFit was featured on the BBC breakfast news back in April 2012 when Mike Bushell went along to Reebok CrossFit 3D in Manchester to be put through his paces.

Reebok CrossFit -

'What Is CrossFit?'

One of Reeboks first CrossFit videos, explaining just what CrossFit involves and how it can positively affect you when you take part.

Reebok CrossFit Connect -

'Promo Video'

A promo video we made shortly after we opened in March 2011 highlighting just what you can expect to get out of a visit to the box.

Reebok CrossFit Connect -

'Olympic Lifting Workshops'

We run monthly speciality workshops at the box covering Olympic Lifting and Gymnastics. Open to members and non-members alike it is a chance to learn and practice the trickier elements of CrossFit from experienced, qualified coaches over the course of an afternoon.

CrossFit.com -

'What Are The CrossFit Games?'

As each year passes the Reebok CrossFit Games held in California in July grow bigger and bigger. What started on a small ranch in 2007 has now grown to become an international competition held at the Home Depot Centre in LA and this year saw over 65,000 hopefuls start out on the qualifying campaign.

With serious money now involved for the competitors it truly is a 'sport' that you can make a professional living from.

Another thing that is so great about CrossFit is that you can directly compare yourself to the athletes at the top of the pile. A 'Fran' time is a 'Fran' time no matter who or where you are in the world!

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